When the GST Council slashed tax rates this Diwali, businesses across India had to scramble. Stock on shelves had old tax-inflated prices, packaging wasted, and consumers expected lower prices. To ease this transition, the Ministry of Consumer Affairs stepped in—bringing relief and clarity.
Here's what the latest legal update allows:
Important conditions:
Here’s exactly which periods are affected:
Why This Matters
This directive is a win-win:
| Step | Action Required | Why It Matters |
|---|---|---|
| Identify unsold inventory with old GST-based MRP | Know what packaging and stock need revision | Helps in accurate planning |
| Update MRPs via sticker/stamp/print | Apply changes without repackaging | Saves time and cost |
| Keep the old MRP visible alongside the new one | Validates transparency | Complies with legal rules |
| Calculate MRP change only based on GST difference | No added margins | Ensures fair pricing |
| Inform stakeholders via ads | Notify public and authorities | Regulatory compliance |
| Monitor stock till it's cleared or by Dec 31, 2025 | Stay compliant throughout | Legal safety |
Many FMCG firms welcomed the move, calling it a "timely operational relief." It prevents discarding packaging material, which could cost thousands of crores, and allows a smoother transition to new GST rates.
Consumer rights groups also praised the measure—highlighting that it keeps businesses accountable. In past GST overhauls, some firms used rate changes as excuses to hike prices. Now, overshooting the tax change can attract stiff penalties for unfair practice.
This MRP revision directive ensures fairness to consumers and operational flexibility for businesses during the GST shake-up. It avoids waste, promotes transparency, and keeps all stakeholders informed.
Want to ensure your business transitions smoothly? Or need help with MRP compliance, advertising requirements, or communication templates? Let me know—I'd be happy to assist!